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WHAT WE DO

farming

Successfully farming strawberries and broccoli begins with obtaining the most vigorous, healthy plants available. Whether we are selecting strawberry plants from the country’s top nurseries, or propagating broccoli transplants from seed in our own transplant nursery, our commitment to planting only strong, healthy plants is critical to providing top quality produce year round.

Selecting the right acreage on which those plants will be grown is the next step in the farming process. We farm on ranches located from the west to the east ends of the Santa Maria Valley, which allows us to take advantage of Santa Maria’s range of climate conditions and soil and water types.

The third critical step in the farming process is quality control at harvest time. Because we use our own harvesting crews rather than relying on outside contractors, we are able to inspect and monitor what is put in the final pack. Our quality control supervisors understand the unique requirements of each customer, and are there on a daily basis to ensure that only the best leaves our fields.

All of this reflects our belief that when strong plants are nurtured in the optimal growing environment using the latest science available and are harvested under the watchful eye of the grower, the results are consistently beautiful crops headed to your table!

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